LinktLinkt

Draft Outreach

Draft personalized LinkedIn connection messages using AI and your user context

The /linkt-outreach skill drafts personalized LinkedIn connection messages based on prospect information and your user context. Messages are optimized for LinkedIn's character limits and designed to generate responses.

Purpose

Effective LinkedIn outreach requires:

  • Personalization — Reference something specific about the prospect
  • Relevance — Connect your value to their situation
  • Brevity — Stay within LinkedIn's ~200 character limit for connection requests
  • Clear ask — Give them a reason to connect

The outreach skill automates this by combining prospect data with your user context to generate authentic, personalized messages.

Workflow

1. Start the skill

/linkt-outreach

2. Provide prospect information

Share the prospect's details—this can be from the signals skill output, a LinkedIn profile, or manual input:

"Draft a message for Sarah Chen, VP of Engineering at Acme Corp.
They just announced an AI initiative for customer service."

3. Load your context

Claude loads your user context from /linkt-init to personalize the message with your role, company, and value proposition.

4. Draft the message

Claude generates a LinkedIn-ready message under 200 characters.

5. Review and iterate

You can request adjustments:

"Make it more casual"
"Emphasize the ROI angle"
"Remove the question at the end"

6. Optional: Post to Slack

If Slack integration is configured, Claude can post the approved message to your team channel for review or CRM logging.

User Context

The skill uses your profile from /linkt-init to personalize messages. Key fields used:

Context FieldHow It's Used
Your roleEstablishes credibility and relevance
Company nameIdentifies who you represent
Value propositionCore benefit to highlight
Talking pointsSpecific claims or stats to include
Tone preferenceAdjusts formality and style

Example Messages

Signal-based outreach

Input:

Sarah Chen, VP of Engineering at Acme Corp. They announced an AI-powered customer service platform.

Output:

Hi Sarah—saw Acme's AI customer service announcement. We help engineering teams ship AI features faster with pre-built pipelines. Worth a quick chat on what's working for similar teams?

Role-based outreach

Input:

Marcus Johnson, Head of Sales at TechStart. They just raised Series A.

Output:

Congrats on the Series A, Marcus! Helping sales teams at newly funded startups scale pipeline with signal-based prospecting. Happy to share what's working—worth connecting?

Event-based outreach

Input:

Emily Rodriguez, CEO at DataFlow. Speaking at SaaStr next month.

Output:

Hi Emily—looking forward to your SaaStr talk on data infrastructure. We work with data teams on lead discovery—would love to compare notes. See you there?

Message Guidelines

The skill follows these best practices:

  1. Under 200 characters — LinkedIn truncates longer connection requests
  2. Specific hook — Reference something concrete (signal, role, event)
  3. Value hint — Brief mention of what you offer
  4. Soft ask — Question or suggestion, not hard pitch
  5. No attachments — Connection requests can't include links

Slack Integration

With Slack MCP configured, the skill can post drafted messages to a designated channel:

/linkt-outreach

[After drafting]
"Post this to Slack for team review"

The message is posted with prospect details and context for your team to review, approve, or log to CRM.

See Slack Integration for complete setup instructions.

Prerequisites

  1. User context configured — Run /linkt-init first
  2. API key setLINKT_API_KEY in environment
  3. Prospect information — Name, role, company, and ideally a signal or context
  4. Slack MCP (optional) — For posting drafts to team channels. See Slack Integration

Batch Outreach

For multiple prospects (e.g., from /linkt-signals output):

/linkt-outreach

"Draft messages for all the contacts from my last signals pull"

Claude will generate individual messages for each prospect, maintaining personalization.

Customization

Customize the outreach skill by editing:

.claude/skills/linkt-outreach/SKILL.md

Common customizations:

  • Adjust message length limits
  • Change default tone
  • Add company-specific templates
  • Modify Slack posting format

See the Linkt Cookbook for advanced customization.

Next Steps